Stats. Metrics. Articles. Resources. Trends. For Digital Media.

15-Apr-08, News Highlights: Online Advertising

Posted by Mort Greenberg on April 15, 2008



Online advertising ‘modernised’ with new Yahoo! platform
Epiphany Search News, UK – 9 hours ago
The new advertising platform being released by Yahoo! is going to transform the industry, the company president has said. Ahead of AMP’s launch,
AOL Signs Online Advertising Deal with Verizon Marketing Pilgrim
Verizon (VZ) to give online sales to AOL BloggingStocks
Competition worries over Google-Yahoo! prospect Epiphany Search News (press release) – Ovum
all 206 news articles »  YHOO – GOOG – VZ
Q Interactive, Leader in Online Lead Generation, Enters UK Market
PR Newswire UK (press release), UK – 46 minutes ago
The report also predicted that spending on UK online advertising will grow to approximately US$8.7 billion (pounds Sterling 5 billion) in 2012,

Microsoft Proposoes Online Privacy Policy To FTC
CRN, NY – 13 hours ago
Online advertising should put consumers in the driver’s seat, not only with the information they want to see, but also with the tools to protect their
Microsoft Proposes Self-Regulatory Approach for Online Privacy TMCnet
Microsoft Offers Plan for Ad Data Self-Regulation E-Commerce Times
Microsoft proposes new ad privacy structure
NewsFactor Network – dBTechno
all 18 news articles »  MSFT
Online Marketing
ITvoir, India – 5 hours ago
Online advertising is the concept that exploits the best of Internet and its mass appeal. It is the advertising mode that uses the online world to display a
ValueClick, Inc. Turns 10; Celebrates a Decade of Performance in (Pressemitteilung), Austria – Apr 14, 2008
commemorates its tenth anniversary today, representing a decade of performance and leadership across all major channels of online advertising. VCLK

Direct Traffic Media
UK online advertising grows quickly
Direct Traffic Media, UK – Apr 14, 2008
Online advertising spending in the UK has grown hugely, overtaking press classifieds and regional newspapers, new research reveals. The Internet Advertising
Government to review increased level of online marketing to children IAB UK
all 2 news articles »
Online Advertising Veteran Todd Sims Joins Gigya as Executive Vice
Business Wire (press release), CA – Apr 14, 2008
where he oversaw the, and NASCAR Online businesses, products and relationships, and Advertising Producer with Starwave Corporation,
Brulant Partners with ClearSaleing to Offer Advanced Online
Emediawire (press release), WA – Apr 14, 2008
Advanced online advertising analytics and optimization platform helps Brulant deliver more profit (ROI) for its clients’ interactive marketing investments.
AOL’s Platform-A Ranks as Top Ad Network in March, Reaching More
PR Newswire (press release), NY – 14 hours ago
Jeff Hackett and comScore vice president Alistair Sutcliffe, will be discussing comScore’s latest online advertising products, including Ad Metrix which
Userplane Ranked Among 30 Largest Ad Networks in Latest comScore Business Wire (press release)
Brand Advertisers and Media Buyers Converging to Discuss the Next Business Wire (press release)
all 21 news articles »  SCOR – YHOO
Online marketing to soar, experts are told
The Birmingham Post, UK – 1 hour ago
Online advertising is expected to more than double in the UK over the next three years creating an industry worth more than £4.45 billion, a major Midlands

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: