21-April-08, News Highlights: Online Advertising

Source: http://news.google.com

 

Advertising agencies search for talent Jakarta Post, Indonesia – 13 minutes ago Because much of the readership is going online, much of the advertising is also going online. Advertising dollars tend to follow the items, …

GlobalTV

Microsoft Stands Tall On Privacy Hartford Business – 20 hours ago He noted that Microsoft “announced a set of robust privacy principles last July for online search and advertising.” He told the General Law Committee the … Google earnings surprise may give Yahoo leverage Guardian Online success Scotsman Google shares soar 20 percent to record 1-day gain The Associated Press MarketWatch – Scotsman all 442 news articles »  MSFT – YHOO – GOOG

A Web Shift in the Way Advertisers Seek Clicks New York Times, United States – 3 hours ago By STEPHANIE CLIFFORD Tyler Townsend, a digital media manager who plans online advertising for travel clients at Ypartnership, an agency in Orlando, … Revenue from online ads makes inroads on TV San Jose Mercury News all 5 news articles »

UPDATE: Yang’s Last Stand: Yahoo Earnings Could Sway Microsoft Deal CNNMoney.com – 12 minutes ago … resilience in the search-advertising market Google experienced the first quarter, it says little about other aspects of online advertising in general. …YHOO – MSFT

Turkish Press

Tough times play to Google’s strengths: analysts AFP – Apr 18, 2008 Analysts credit Google’s unrelenting focus on helping people find what they want on the Internet and then matching search results with online advertising … Google results beat expectations The Press Association Google ad revenue defies slowdown Spannerworks Slowdown not hitting Google profits RTE.ie all 31 news articles »  GOOG

NAHP Conference Review: Many News from a Diverse Constituency Portada Magazine, NY – 15 minutes ago Alicia Morga, Founder & CEO of Online Advertising Network Consorte Media, highlighted the high growth rate of the Hispanic online advertising market. …

Online Retail Group Urges Caution On Behavioral Advertising Guidelines InformationWeek, NY – Apr 16, 2008 … to sweep in a wide array of privacy issues that go well beyond simply moving forward a discussion about self-regulation of online advertising practices. …

ValueClick, Inc. Turns 10; Celebrates a Decade of Performance in … TechWhack (press release), India – Apr 18, 2008 … commemorates its tenth anniversary today, representing a decade of performance and leadership across all major channels of online advertising. …VCLK

ON ADVERTISING Ad buying goes digital International Herald Tribune, France – 13 hours ago The exchange allows media owners to list their available advertising space or time slots online; they can choose from a variety of pricing methods, …

Future of online advertising and ad networks Merinews, India – Apr 18, 2008 Global Online advertising is soaring. Deloitte’s 7th Annual Predictions 2008 report says that online advertising will generate huge revenue of $41.6 billion …

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