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Twitter Proves Its Worth as a Killer App for Local Businesses

Posted by Mort Greenberg on May 18, 2009

Article Link:  Ad Age 

Article Author:  ABBEY KLASSEN

Article Date:  18-May-09

TWITTERPIZZA

From the Article :

“Naked Pizza, a New Orleans healthful-pizza shop that’s hoping to go national — Mark Cuban is a backer — has been marketing itself via the microblogging service. And recently it has started to track Twitter-spurred sales at the register. In a test run April 23, an exclusive-to-Twitter promotion brought in 15% of the day’s business.”

 

http://adage.com/digital/article?article_id=136662

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This entry was posted on May 18, 2009 at 3:04 pm and is filed under Ad Creative, Ad Products, Ad Spending, Consumer Behavior, Data & Metrics, eCommerce, Marketplace Trends. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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